Capabities

 

We synthesize our goals with what matters to our audience and figure out where the two overlap--what we can do for them-- and how to deliver that message to them.

 
 

Strategy

  • Audience + sector insights

  • Social strategy development

  • Communications Planning

  • Creative content Strategy

  • Concept and develop imagery collection ideas

  • Branded content production

  • Research (of all kinds. People, places, things. Identify experts, locations.)

  • Campaign Development

  • Marketing and PR strategy

  • Strategy and distribution plan

  • Craft targeted media approach

  • Story-telling

  • Strategic partnerships

  • Analysis

  • Familiarizing with current brand strategy and positioning

  • Data Strategy

  • Liaising between agency, technical team, and marketing stakeholders

  • Provide link between technology offered and consumer need

  • Brand Strategy

  • Innovation Strategy

Creation

  • Talent programming (casting? Finding the best people for the job?) (ex. Mufasa, Lonnie etc)

  • Graphic design

  • Brand Messaging

  • Video

  • Post-Production

  • Photography

  • 360 visual technology (?)

  • Marketing

  • Strategy

  • Blog copy

  • Content Production

  • Art Direction

  • Platform-specific content creation


Distribution

  • (Social) Media Planning

  • Launch support

  • Implementation

  • Social media masters

  • Social and Influencer Marketing

  • Facilitate partnerships

  • Influencer program development

  • Influencer curation, relations + management

  • Measurement and Reporting

  • Increase organic reach and engagement

  • Drive brand love

  • Enable organic distribution

  • Activate cross section of high-reach influencers and partners

  • Demonstrated product/real-life integration

  • Drive consumer action where desired (ex. UNHRC)

  • Deliver conversion-focused marketing solutions

  • Public Relations ?

  • Expand audience reach (diversifying audience)